This spring FAULHABER launched FConsults a new service offering that gives forward-thinking CMOs and business owners the opportunity to tap into experienced senior leaders to provide high-level PR and marketing strategy and support on an as-needed basis. With the unprecedented challenges brought on by COVID-19, FAULHABER partnered with Blackjet to provide FConsults packages pro-bono as part of the #CreativityForGood initiative, which helps brands in need by offering free PR, content production and marketing services.
As part of the #CreativityForGood project FAULHABER partnered with War Child to support the not-for-profit’s recent COVID-19 fundraising campaign. FAULHABER leveraged media and influencer relations to share War Child’s global campaign video and provided pro-bono strategic advice to maximize the not-for-profit’s social media spend.
The video brought together a host of top actors, musicians and athletes like Troian Bellisario, Elizabeth Moss, Amanda Seyfried, Thomas Sadoski and Julianna Margulies to make an impassioned appeal to donate to War Child’s critical work with war-affected children and their families to support and empower the most vulnerable communities during the COVID-19 pandemic. The full list of supporters participating in the video include: Patrick J. Adams, Troian Bellisario, Michaela DePrince, Edie Falco, Martin Garrix, Chantal Kreviazuk, Julianna Margulies, Sarah McLachlan, Vivianne Miedema, Elizabeth Moss, Thomas Sadoski, Amanda Seyfried and KT Tunstall.
COVID-19 represents a grave threat to vulnerable children, women and families who are already recovering from the shock of war and conflict. Using its two decades of experience working amidst international crises, War Child is taking urgent action to support communities affected by the virus.
“COVID-19 is a global crisis and requires a truly global solution,” said War Child Founder and President, Dr. Samantha Nutt. “War Child’s work is vital in preventing the virus from getting a foothold in war-torn communities. But we can only continue to do it with the generosity of our donors. Please go to warchild.ca/covid to help.”
The campaign is a joint effort by the global War Child family with a collective goal of raising $50,000 for War Child’s COVID-19 response.
“We are thrilled to leverage our expertise to support War Child through #CreativityForGood. It is extremely important to our agency to be able to give back and what better way than supporting a Canadian not-for-profit with such a strong purpose,” said Lexi Pathak, VP/Partner. “It is meaningful to our team to be able to help raise money for children in need of support around the world.”
For more information on War Child’s response to the crisis and to contribute, visit warchild.ca/covid.