FAULHABER managed a group of designers, media and influencers on an overnight to the country seeing some of the most beautiful residences (with Caesarstone within) and a first look at the new Metropolitan collection.
FAULHABER has launched Caesarstone’s designer collaborations annually at IDS Toronto. Announcing global design forces such as Tom Dixon, Jamie Hayon, Snarkitecture and more, FAULHABER has ensured ample media coverage nationally.
FAULHABER works with Caesarstone to curate Canadian influencers ranging from interior designers, lifestyle bloggers, media and chefs to act as ambassadors for the brand. These individuals are strategically engaged through a variety of events to showcase the versatility of the brand and extend its reach across industries.
Ensuring new colours and Caesarstone global news reaches across Canada is an important part of FAULHABER’s media relations strategy. Caesarstone is constantly featured in national design and lifestyle publications along with regional specific outlets.