Equal parts strategic and creative, agency Vice President, Lexi Pathak, tackles every project with inimitable savoir-faire.
With a background in journalism and decade of experience in communications, Lexi brings a natural storytelling and 360 degree approach to building brands. In her vital role focused on leading client experience and delivery, Lexi leads the diverse and talented FAULHABER team and delivers polished perfection in the form of new business wins, strategy and branding. Lexi is passionate about mentoring new talent and delivering results for the agency’s impressive roster of lifestyle clients. She has deep expertise driving and innovating North American and international programs that deliver for prestige beauty and fashion brands like Charlotte Tilbury & Ted Baker.
Career highs at FAULHABER? “Devising the North American Dedicated Denim campaign in support of The Elizabeth Glaser Pediatric AIDS Foundation for Fidelity Denim. It feels so rewarding to have a direct hand in doubling the media wins for a client, in one season, while finding a meaningful way to give back.” Prior to FAULHABER, Lexi worked in entertainment publicity, including CBC’s award-winning The Hour with George Stroumboulopoulos, PeaceArch Entertainment in Toronto and Muse Entertainment in Montreal.
A true culture junkie, Lexi has appeared as an expert on Global, CBC News and Fashion Television and has been featured in the Toronto Star, Globe and Mail and The National Post.